Research methodology

Our research follows a mixed-methods approach that combines quantitative survey data with qualitative interviews and, where appropriate, classroom or workplace-based studies. Each project begins with a review of existing literature to identify what is already well understood and where meaningful gaps remain.

Before publication, findings are reviewed internally by our research team and, for larger studies, by members of our advisory board. We distinguish clearly between findings that are well supported by our data and observations that warrant further study. Where our findings conflict with popular assumptions about technology and wellbeing, we report this directly rather than omitting inconvenient results.

Studies involving human participants follow standard ethical review procedures, including informed consent, data anonymization, and secure storage of research data. Participants may withdraw from a study at any point without consequence.

Research priorities

Our current research priorities were set through consultation with our advisory board, community partners, and a review of gaps in existing Canadian research. Three priorities guide our work through 2026 and 2027:

  • Understanding how notification design and platform features shape daily attention and routines.
  • Developing and testing practical online literacy curriculum for use in Canadian classrooms.
  • Studying how families and small organizations build digital resilience with limited time and resources.